I have seen a proliferation recently of ads (especially in personals
listings) that say something like: "Want to chat? Just text <some
word> to 22428" (for an example, see:
http://zingy.com/operatorChat.php). I know there must be fees
associated with this, but I can't find any information, anywhere. How
does this work? I'd love to know any or all of the following: does
one company own the "22428" text message number? Is it owned by the
mobile providers (Sprint, Verizon, Cingular)? Are there other
numbers? Do they all cost money? Who sets the price? How do you
find out what the price is? Any links to articles about how this
works on a technical or business level?
I'm amazed that they could get people to do this without disclosing
the cost. Is this just an extension of the telephone 900 system?
Guidance would be great.