We have a product which helps businesses increase sales and profits
and reduce their expenses which can double their profits in 12 months,
using direct response marketing.
Which is: 1. Defining and targeting a specific target market to sell
2. Researching and understanding their most critical problems
and most important goals.
3. Designing and supplying marketing products that eliminate
their most critical problems and help them achieve their most
We would be promoting this kind of marketing using a sales letter
technique through print media, websites and authorised email
We would like to target small to medium sized businesses in the
Service Professional Industry in Australia, meaning 1-10 staff whose
owners have a very strong desire to improve their marketing, sales and
profits using direct response marketing.
To help us sell it in Australia we would like to know:
I need a list of service professionals who have databases in excess of
500 clients that use direct marketing the most.
What are the most critical problems small businesses have in being
able to get the best marketing returns for their money spent?
On average what do these businesses spend per year on direct marketing
information to help their businesses and who spends the most?
How much of their direct marketing needs are outsourced and how much
is done by themselves?
When marketing this way to their clients, what media streams are used
the most and which are the most effective:
c) Authorised email?
What percentage of business owners use the internet to sell their
On average how much time is spent by business owners on the marketing
of their businesses per year?
Clarification of Question bysamwaha-ga
Which small businesses (specifically which industries)use direct
response marketing the most in Australia.